Disney+ is getting strong response to the trailer for its upcoming series Percy Jackson and The Olympians. Within 10 days of the trailer’s Nov. 16 release, it has garnered 126.5M impressions, 84.3M video views, and 1.8M engagements across Percy Jackson Series, Disney+, and talent accounts (11/16-11/26).
Percy Jackson, from 20th Television and Disney Branded Television, ranked #2 for video views across Facebook, X/Twitter, YouTube and TikTok for all competitive streaming programs, according to ListenFirst. Additionally, the hashtag #percyjackson has amassed 45M views on TikTok in the US within the last 7 days.
The news comes three weeks before the series’ Dec. 20 launch on Disney+ and ahead of premiere events at The Met in New York City on Dec. 13 and in London on Dec. 16.
On the TV adaptation, starring Walker Scobell as the titular character, Leah Jeffries as Annabeth and Aryan Simhadri as Grover, Percy Jackson author Rick Riordan worked with showrunners Jon Steinberg and Dan Shotz.
The first two episodes are written by Riordan and Steinberg and directed by James Bobin. Steinberg and Shotz serve as executive producers alongside Rick Riordan, Rebecca Riordan, Ellen Goldsmith-Vein, Bert Salke, Jeremy Bell and D.J. Goldberg, James Bobin, Jim Rowe, Monica Owusu-Breen, Anders Engström and Jet Wilkinson.
The eight-episode first season will debut with two episodes Dec. 20, followed by a weekly episode release.